DIA Annual Meeting: A Preview
Team Imperial invites 2014 DIA attendees to get in the driver’s seat … literally … at the Imperial FSP Grand Prix in the race to win up to $3,000 toward a dream vacation.
But beyond a shot at the grand prize, the race also simulates how the Imperial Family of Companies take clinical trials full throttle across the finish line in the race to market.
5 Secrets to Communicating with Clarity As a writer, I love words for their ability to inform, inspire, illustrate, and evoke emotions. Yet few things irk me more than verbosity, whether written or spoken. How many times have you sought usable information from a presentation, article…
An interview with Melynda Geurts, VP of Operations at DAC “Slow down! Take it easy. Don’t bolt your food.” How often have you heard phrases like these? In the fast-pasted world of clinical trials, the “slow down” philosophy can be applied and achieve positive results…
7 easy-to-follow techniques to improve your negotiation success It occurs to me that the concept of negotiating often carries an unfair stigma by some. Perhaps it might be derived from a poor experience where one felt another person took unfair advantage. Another thought might be the perception of…
“The good physician treats the disease; the great physician treats the patient who has the disease.” (Osler) This concept is simple – good healthcare workers and a good healthcare system will have more patients (thus more funding) than a bad healthcare system. The goal of…
The rise of the digital era has brought the professional website to the forefront of nearly all organizational marketing strategies. Chances are you’ve dedicated a shockingly large amount of resources to the development and upkeep of your website over the years. Fortunately, analytics platforms, such…
Clinical development executives from across the Philadelphia and southern New Jersey area gathered April 23, 2014, in Malvern, PA, to share best practices, discuss challenges, and network with industry colleagues. The meeting took place as part of the nationwide Clinical Power Lunch (CPL) series sponsored…
I once worked with a site that was selected by the Japanese Ministry of Health, Labour and Welfare for a study conducted 15 years earlier. Even though the site was not participating in a trial that was conducted in Japan, the sponsor had submitted a…
Successful patient advertising requires more than a novel product, ample budget and strategic placement. It requires consumer insights and creative skills to engage, inform and inspire audiences to take action. Whether you’re creating a patient flier, study website or a full-fledged recruitment campaign, the following…
I am fortunate to work in an environment where a variety of subject matter experts from many different disciplines interact on a daily basis. Each of those individuals comes with significant personal and professional experiences, and their considerable training and education in a particular discipline usually…