LinkedIn Groups is likely the most under-utilized feature of the prominent B2B social media platform. Some industry professionals even go so far as to say that groups are already dead because they have not delivered on their true potential. However, given that LinkedIn recently implemented a number…
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Patient Recruitment and Retention
Tactical Tips for Turning Around Low Patient Enrollment
by Dan McDonaldby Dan McDonaldWe’ve all heard the statistics regarding the significant negative impact that low patient enrollment can have on drug development timelines and economics. Basically, it’s our industry’s version of telling ghost stories around a campfire. Typically, they start off scary and end downright terrifying: +90% of…
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Patient Recruitment and Retention
2015: The State of Big Data for Patient Recruitment, Part 2
by Dan McDonaldby Dan McDonaldFocus on: Study Feasibility, Site Identification, and Patient Recruitment A 3-Part Series The shift of the clinical research industry into a more data-driven type of approach towards the planning and execution of patient enrollment strategies has begun to show signs of broader acceptance and dare-I-say,…
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Why your recruitment plan should at least consider point of care advertising Doctors’ offices and pharmacies present unique and successful opportunities of their own. Remedy Health Media reaches over 200 million patients per year using custom publications in these locations. Despite popular belief, print is…
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DIA held their 51st annual meeting last week in Washington, D.C. As always, D.C. offered a conducive environment for great collaboration and conversation despite the hot and humid weather. DIA 2015 brought in over 7,000 attendees and more than 550 exhibitors. Sessions were full and the…