In my last post, I provided a quick overview of the 3 primary trends that are currently shifting the patient recruitment and retention landscape. Today, I’d like to dive deeper into one of those trends: the use of mobile technology for patient retention. Those of us…
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The clinical trial industry is highly dynamic; there are many moving parts that seem to constantly be revised, enhanced, and morphed into the “next big thing.” Maneuvering through these ever-changing processes adds to the already existing complexities of conducting and managing clinical trials. There are…
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In hopes of pushing the envelope of modern medicine, clinical trials are growing increasingly complex. With more interested parties, complexities take on an entirely different meaning. Clinical trials typically involve five main stakeholders, and each group has its own views and motivations. Here is what people…
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Clinical Trial Business Insights
LinkedIn Groups for the Life Sciences: A Secret Weapon?
by Taylorby TaylorLinkedIn Groups is likely the most under-utilized feature of the prominent B2B social media platform. Some industry professionals even go so far as to say that groups are already dead because they have not delivered on their true potential. However, given that LinkedIn recently implemented a number…
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Participant Engagement
Tactical Tips for Turning Around Low Patient Enrollment
by Dan McDonaldby Dan McDonaldWe’ve all heard the statistics regarding the significant negative impact that low patient enrollment can have on drug development timelines and economics. Basically, it’s our industry’s version of telling ghost stories around a campfire. Typically, they start off scary and end downright terrifying: +90% of…