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Business Insights

    Business Insights

    Company Values: The Tools Behind What We Do

    by Brandon Bissell January 31, 2024
    written by Brandon Bissell

    Company values are guiding principles, the foundation that provides alignment toward a common purpose.

    At Imperial Clinical Research Services, everything we do is rooted in our company values, which are integral to our success. Imperial’s six values are an extremely important piece of our culture. We apply them to strategy, decision-making, hiring, and the performance review process, to name just a few areas.

    Values are deeply held beliefs that act as guiding principles in an individual’s life. They reflect what a person considers most important or worthwhile, often influencing their attitudes and behavior.

    It takes time to make values second nature and truly ingrained in company culture, and we make a point to keep our values front and center in our collective consciousness.

    Each of our company values supports our company’s “Why.” A company’s Why is its purpose, beliefs, and why it exists. At Imperial Clinical Research Services, our Why is To Positively Impact Lives.

    Here, I describe each of Imperial’s values, which are the foundation of what makes our team members and our company tick.

    1. We Exceed Expectations

    To exceed expectations, you must have drive and enthusiasm for what you do and who you do it for. Getting our minds trained to view what we do from the perspective of the recipients of our actions and knowing whether they will view us as average or exceptional is a valuable talent. This will serve you well personally and professionally.

    The drive to exceed expectations is one of Imperial’s most powerful tools against the risk of being average. Average products, average services, average customer experience, average team member experience, the list goes on. We experience “average” hundreds of times every day because it’s hard not to be average. It takes thought, effort, discipline, and being intentional to exceed expectations.

    We are excited when we exceed the expectations of a customer, a co-worker, or a vendor. We strive to be the reason why they have a great Monday or smile for the first time that day.

    2. We Pursue Growth and Learning

    Imperial wants to provide an environment that encourages our team members to become all that they can be. We believe you should never stop growing and learning. We should always be on a path to better ourselves and the environment in which we operate.

    Simply having the attitude and drive to continuously improve and grow sets us apart from our competitors. This looks like:

    • Driving to be your own teacher
    • Living and breathing improvement
    • Seeking opportunities to learn from anyone and everyone

    Growth and learning are perpetual journeys. Business will continue to change and always present new challenges. Just when we have finished learning something new or solving a seemingly insolvable – there will be more to learn and another challenge we are up against. It may seem daunting, but it is what gives us purpose.

    I like to see myself as a growth-minded individual. Whether through reading, active listening, or experience, I practice a mindset of continuously looking for takeaways that can be applied in both my personal and professional life.

    Learning has been shown in research to help improve and maintain our well-being. It can boost self-confidence and self-esteem, help build a sense of purpose, and foster connections with others. People engaged in learning, report feeling better about themselves and have a greater ability to cope with stress, as well as feeling more self-confidence, hope, and purpose.

    3. We Believe in “One Team” Teamwork

    We pursue this value through every layer of the company and celebrate being part of One Team through our shared purpose and values. Living One Team requires trust, which delivers transparency and improved communication to enable collaboration and teamwork.

    This company value is rooted in the adage that two heads are better than one and acknowledges the fact that driving results is truly a shared undertaking.

    Some interesting facts about teamwork:

    • Research shows that collaborative problem-solving leads to better outcomes.
    • People are more likely to take calculated risks that lead to innovation if they have the support of a team behind them.
    • Working in a team encourages personal growth, increases job satisfaction, and reduces stress.

    We spend one-third of our waking hours at work. Isn’t being part of a team during that time preferable to being out on your own? I like the saying, “Alone, you can go fast, together, you can go far.”

    4. We Are Passionate and Determined

    Imperial values passion, determination, perseverance, and a sense of urgency. We are inspired because we believe in what we are doing and where we are going.

    It is reasonable to ask oneself:

    • Am I passionate about the company I work for?
    • Am I passionate about my work?
    • Do I love what I do and who I work with?
    • Am I happy here?
    • Am I inspired?
    • Do I believe in what we are doing and where we are going?
    • Is this the place for me?

    Imperial’s team members regularly say they are inspired by the clinical trials industry and its potential to change lives. There is excitement in knowing that everyone you work with has an impact on a larger dream and vision, and you can see that impact day in and day out.

    This can be contagious, and we hope that those we do business with will experience passion and determination in the products and services we deliver.

    5. We Have a Desire to Serve

    We believe we are here to serve, and we gladly serve each other with humility. Being of service is not a weakness; to the contrary, it is empowering. It is you leveraging your knowledge, skills, and resources at hand to positively impact lives.

    The mindset behind this company value includes putting the gain of others before your own and looking for opportunities to support a team member, a customer, or a vendor.

    Imperial Clinical Research Services serves our customers and derives energy through genuine care — caring that they are successful in their own mission and purpose.

    6. We Do the Right Thing

    Integrity is doing the right thing even when no one is watching. We don’t cut corners, step on others, or break the rules to get ahead. We believe doing the right thing means embracing honesty, being fair, and, at times, taking the road less traveled.

    I have seen it firsthand, and you might have, too: a person or a business that has garnered remarkable success but has done so in some not-so-great ways. Pick your poison, abusing workforces, bribery, corruption, lying, theft, etc. The dismal truth is that many get away with this and continue to prosper. Sometimes, the bad guys come in first, and the good guys come in last. All we can do is hope for the arrival of cosmic justice on these people and their companies.

    Do these rule breakers have the success we would like to have? Yes. But how do they manage to sleep at night? How are they viewed by others? What are the cultures like in these companies?

    Culture of Doing the Right Thing

    I want to work with people who sleep soundly, in a culture where heads are held high. To work with teams not stressed every week because they do not know which rules we are going to choose to break or who we are going to take advantage of to reach our goals. I want to work with people whose moral compass tells them they may need to make a sacrifice if it means serving the greater good.

    Doing the right thing is not easy. It may mean Imperial takes short-term losses for longer-term gains. But over time, those we engage with see this. It becomes clear to them there is honesty and integrity behind how we conduct ourselves, and those are the foundations upon which leaders are born. A culture of leaders choosing to do the right thing will earn the respect and, ultimately, the loyalty of our vendors and customers and make them want to be part of what we have built.

    Final Thoughts

    We continue to look for ways to reinforce these company values, and every team member is a front-row ambassador and defender of them. How each Imperial team member engages with our customers, our vendors, and each other brings our values to life. It is an awesome responsibility, and our team members live these values every day.

    January 31, 2024 0 comment
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  • Business InsightsLife-Science EventsPatient EngagementPatient Recruitment and Retention

    Pending FDA Clinical Trial Diversity Requirements

    by Vaughn X. Anthony January 9, 2024
    by Vaughn X. Anthony January 9, 2024

    Diversity in clinical trials is becoming mandatory, which can make drugs and devices more widely beneficial. New FDA regulations are coming; read on for our understanding of what to expect. Right now, almost a half million studies are registered on ClinicalTrials.gov, and about 65,000 are…

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  • Business Insights

    Investigator Meetings: Tips to Give Your Meetings Extra Impact

    by Dave Woodard November 14, 2023
    by Dave Woodard November 14, 2023

    Are you doing everything possible to make your next investigator meeting a real success? Explore our tips to make your next meeting even better! Investigator meetings (IMs) are ripe opportunities for sponsors and/or their CRO partners to get sites excited about the study. It’s the…

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  • Business InsightsPatient EngagementStudy Site Management

    Asking Why Bolsters Clinical Trial Communication and Success

    by Hope Cullen October 24, 2023
    by Hope Cullen October 24, 2023

    Explore the importance of providing context for decisions in clinical trials to foster improved communication, trust, and success. “Why” seems to be at the center of what we do. Kids are always asking, “Why, Mom?” Lean Fundamentals teaches us the 5 Whys, and Simon Sinek…

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  • Business InsightsClinical Trial Writing and DesignPatient Recruitment and Retention

    Clinical Research Phases and the Path to Drug Approval

    by Sian Lukaszewicz August 8, 2023
    by Sian Lukaszewicz August 8, 2023

    Getting a drug from the bench to the bedside takes around 10-15 years and around 6-7 of those years are spent in clinical trials. While it’s difficult to determine the exact amount, the cost of drug development appears to range from less than $1 billion to…

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  • Business InsightsPatient EngagementPatient Recruitment and Retention

    Milestones: In Life and Research Patient Engagement

    by Imogen Cheese June 28, 2023
    by Imogen Cheese June 28, 2023

    This year, I reached a milestone I was never expected to achieve. June 11 marked my 10-year “cancerversary” – the anniversary of my cancer diagnosis, the date of the first of many surgeries, and the date that my world changed completely in just a few…

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  • Business InsightsStudy Site Management

    Attitude Is a Force – Make It a Positive One

    by Brandon Bissell June 12, 2023
    by Brandon Bissell June 12, 2023

    As part of my leadership blog series, I’d like to describe how a positive attitude in leadership, applied strategically, can be an energetic core of success. First, let’s consider these two words: NEGATIVITY: NOUN The expression of criticism or pessimism. COMPLAINING: VERB The expression of…

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  • Business InsightsStudy Site Management

    Is “Being Intentional” the Force Your Company is Missing?

    by Brandon Bissell March 27, 2023
    by Brandon Bissell March 27, 2023

    For this entry in my leadership blog series, I’d like to talk about intentional leadership and begin by asking: Do you ever feel like you’re on autopilot? You’re not even having to think about what you’re doing – you’re just doing it! Driving, filling out…

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  • Business InsightsClinical Trial Writing and Design

    Using Digital Print to Create Stellar Clinical Trial Materials: A Behind-the-Scenes Look

    by Dave Woodard March 15, 2023
    by Dave Woodard March 15, 2023

    Imperial’s digital presses support the front lines of clinical research across the globe. All the clinical trial print materials we produce for you—for example, ISF and pharmacy binders, patient recruitment materials, investigator meeting materials, and dosing diaries—are produced in the U.S. and the U.K. under…

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  • Business Insights

    Is Servant Leadership More Effective?

    by Brandon Bissell March 1, 2023
    by Brandon Bissell March 1, 2023

    For this entry in my effective leadership blog series, I’d like to discuss a concept that has been around for some time: servant leadership. While there are several ways to describe this type of leadership, the following short excerpt is very good. It was written…

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Imperial Clinical Research Services Blog

Imperial is a global leader in clinical trial solutions and support, specializing in study and site print materials, ancillary trial supplies and equipment, clinical trial translation management, and clinical trial patient engagement.

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