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Social Media

spreading the word about clinical trials
Business Insights

LinkedIn Groups for the Life Sciences: A Secret Weapon?

By On August 18, 2015

LinkedIn Groups is likely the most under-utilized feature of the prominent B2B social media platform. Some industry professionals even go so far as to say that groups are already dead because they have not… Read More

patient recruitment tools
Patient Recruitment and Retention

3 Patient Recruitment Tools to Try

By On November 24, 2014

With the globalization of clinical trials rapidly expanding, the industry’s practices are shifting. Despite the many tools and techniques available, patient recruitment around the globe continues to cause expensive delays in the… Read More

Patient Recruitment and Retention

New Trends in Web Marketing

By On January 10, 2014

What is your marketing message? Can you answer this question in one clear, concise sentence? In today’s digital world, individuals don’t have time to sift through a convoluted marketing message. You may… Read More